Each student will evaluate and reflect
upon the creative process and their experience of it.
Students will evaluate their work
electronically, this evaluation being guided by the set of key questions below.
This evaluation may be done collectively for a group production or
individually. Examples of suitable formats for the evaluation are: a podcast,
director’s commentary, DVD extras alternative scenes, a blog, a powerpoint,
annotation of a YouTube clip, a Prezi, audience research graphs, edited focus
group interviews, vox pops etc.
In all cases, students should be
discouraged from seeing the evaluation as simply a written essay and the
potential of the format chosen should be exploited through the use of images,
audio, video and links to online resources.
In the evaluation the following
questions must be answered:
1. In what ways does your media product
use, develop or challenge forms and conventions of real media products?
2. How does your media product represent
particular social groups?
3. What kind of media institution might
distribute your media product and why?
4. Who would be the audience for your
media product?
5. How did you attract/address your
audience?
6. What have you learnt about technologies
from the process of constructing this product?
7. Looking back at your preliminary task,
what do you feel you have learnt in the progression from it to the full
product?
